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An in-depth comparison between ClickDimensions and MailChimp

As a business when working in a fast-paced environment you need to have the right marketing automation solution in place to allow you to effectively market to your target audience. 

When it comes to choosing which marketing automation solution is the best fit for your business it can often be a difficult decision. To help you with your decision, we will provide you with a comparison of two such options for SMEs: ClickDimensions and MailChimp. 




Email Marketing 



Drag and drop designer 

Image support 

Custom social links 

HTML supported 

Link manager 

Subscription management 

Preview before sending 



Corporate template 

A/B testing 

Campaign Automation 



Drag and drop designer 

Behavioural triggers 

Firmographic triggers 

A/B testing 




Multiple field types supported 

Customisable design elements 

Edit CSS and HTML 


Embed form to webpages 

Landing Pages 



Drag and drop designer 

Embed forms 

Embed surveys 

Embed videos 

HTML editing 






Customisable theme and layout 

Survey logic 

Email integration 

Custom survey URL 

Lead Scoring 



Score on email activity 

1-5 star rating 

Score on web form activities 

Score on opportunity activities 

Correlate scores to companies/IP addresses 

Decrement scores 

Event Management 




Third-party integration 



Third-party integration 

WebEx Webinar 

Third-party integration 

Zoom Webinar 

Third-party integration 

Team Events 

Social Posting 



Post to Twitter, LinkedIn and Facebook 

Post to Instagram Business 

Post to YouTube 

Schedule a post 

Schedule multiple dates 

View posts in marketing calendar 

As you can see from the above comparison table, it is pretty clear that ClickDimensions is the better marketing automation solution when compared against MailChimp and can be easily scaled up as your business grows. 

Next Steps? 

If you have read the above comparison table and are looking to take the next step towards implementing a marketing automation solution such as the leading ClickDimensions solution then do contact our team of marketing automation experts today who will be able to discuss this with you in greater detail. 

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