An in-depth comparison between ClickDimensions and MailChimp

As a business when working in a fast-paced environment you need to have the right marketing automation solution in place to allow you to effectively market to your target audience.

When it comes to choosing which marketing automation solution is the best fit for your business it can often be a difficult decision. To help you with your decision, we will provide you with a comparison of two such options for SMEs: ClickDimensions and MailChimp.

	ClickDimensions	MailChimp
Email Marketing
Drag and drop designer	X	X
Image support	X	X
Custom social links	X	X
HTML supported	X	X
Link manager	X	X
Subscription management	X	X
Preview before sending	X	X
Personalisation	X	X
Responsive	X	X
Corporate template	X	-
A/B testing	X	X
Campaign Automation
Drag and drop designer	X	X
Behavioural triggers	X	X
Firmographic triggers	X	X
A/B testing	X	-
Forms
Multiple field types supported	X	X
Customisable design elements	X	X
Edit CSS and HTML	X	X
Responsive	X	X
Embed form to webpages	X	X
Landing Pages
Drag and drop designer	X	X
Embed forms	X	X
Embed surveys	X	-
Embed videos	X	X
HTML editing	X	-
Responsive	X	X
Surveys
Multi-language	X	-
Customisable theme and layout	X	X
Survey logic	X	-
Email integration	X	-
Custom survey URL	X	-
Lead Scoring
Score on email activity	X	1-5 star rating
Score on web form activities	X	-
Score on opportunity activities	X	-
Correlate scores to companies/IP addresses	X	-
Decrement scores	X	-
Event Management
GoToWebinar	X	Third-party integration
Eventbrite	X	X
Cvent	X	Third-party integration
WebEx Webinar	X	Third-party integration
Zoom Webinar	X	Third-party integration
Team Events	X	-
Social Posting
Post to Twitter, LinkedIn and Facebook	X	X
Post to Instagram Business	X	X
Post to YouTube	X	-
Schedule a post	X	X
Schedule multiple dates	X	-
View posts in marketing calendar	X	-

As you can see from the above comparison table, it is pretty clear that ClickDimensions is the better marketing automation solution when compared against MailChimp and can be easily scaled up as your business grows.

Next Steps?

If you have read the above comparison table and are looking to take the next step towards implementing a marketing automation solution such as the leading ClickDimensions solution then do contact our team of marketing automation experts today who will be able to discuss this with you in greater detail.

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An in-depth comparison between ClickDimensions and MailChimp

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