Microsoft Catalyst is a customer engagement journey that partners can use to help businesses conceive and realize business transformation. Using this journey, partners take customers through a series of curated phases: Inspire, Design, Empower, and Achieve.
Phase 1: Inspire – Start your journey by looking for the transformation strategy that best suits your business. From this, define and prioritise your strategy through the use of development activities then take this one step further with ideation and drive decision making through a workshop.
Phase 2: Design – After the first phase, you will need to create a business case for change by discussing business and technological impact. At this point, you will need to qualify the potential ROI and financial benefits that come to include areas such as revenue growth, cost reduction and improved efficiency.
Phase 3: Empower – Persuade people across your business of the value of a business transformation through the use of visual assets and immersive experiences. Using this to get buy-in and getting alignment on commitments.
Phase 4: Achieve – At the final stage of the process, we go from envisioning to implementation. Allocate the resources required to deliver the strategy and carry out your business transformation across your business and then measure how successful it is.
You will find that Microsoft Catalyst has been created to help businesses that are considering or in the process of a business transformation of products, services or processes. The use of Catalyst allows the participation of all stakeholders across the business to gain a firm understanding of the challenges facing the business and the vision for your transformation.
This involves the active participation of the following groups of people within your business:
Catalyst helps to showcase initiatives that can help shape the transformation of your business that best aligns with your business goals.
Outlining where to begin your journey can often be one of the biggest challenges faced. Catalyst can help you to determine where to start.
Catalyst will give you a technology roadmap that helps to support your business in achieving its overall strategic objectives.