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Cloud Computing – what is it and how do businesses benefit?

Cloud computing sounds rather complicated and complex, but the truth is it’s been around for years, and we’ve all used it at some point or another. You may already be in the cloud, but may not have realised! If you’ve ever used online accounts such as Google Mail, Google Docs or Microsoft Office 365, then you’ve already experienced cloud computing.

What is cloud computing?

Cloud computing enables you to synchronise and share your information such as posting images to Facebook, tweeting links to documents, and sharing movies within your circles in Google Plus. These are all examples of cloud computing via social media, although cloud computing goes far beyond social media to devices and applications.

For instance, you can synchronise your contacts and media effortlessly between an iPhone, iPad and MacBook which further improves the user experience and puts you in control of how you access your data. This is the same with Microsoft Office 365 – you can access your emails from virtually any device, obtain the document’s latest version you’ve been working on, and easily communicate with your contacts.

Businesses are now realising the potential and benefits of cloud computing, not only to provide employees with more ways of working, but also reducing the traditional upfront costs of purchasing software. Businesses are now warming to the idea of pay-per-seat pricing models as they provide much more flexibility with monthly contracts and attractive pay-as-you-go pricing models.

Take a look at the Infographic produced by Microsoft (below) – it highlights the benefits of businesses moving to the cloud.

Infographic: what is cloud computing?

Microsoft now provide businesses with the option of accessing their business solutions in the cloud or on-premise, to which there is a high potential not only for Microsoft, but small-medium businesses that simply don’t want to stand upfront costs and would prefer monthly invoicing. Business management solutions such as Microsoft Dynamics GP, Microsoft Dynamics NAV, and Microsoft Dynamics CRM are now all available in the cloud.

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Ryan Sedgwick

About Ryan Sedgwick

Ryan Sedgwick is a Chartered Marketer and the Marketing Manager at Advantage Business Systems specialising in all things marketing from traditional MARCOMS to digital, social media and blogging. Interested in all things Microsoft Dynamics!

View all posts by Ryan Sedgwick →

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